Bear Down, Small Businesses

April 21st, 2008 at 11:36am Cindy Harris

The Bear is on hunt….particularly for small-business owners. Now, I work for a small business, most of our clients are small businesses, and chances are many of you work in a small business too…which is why I found Crain’s Chicago Business‘ special section last week on small-business survival during a recession of particular interest.

Included was a special section about how small businesses can survive in light of a recession. Aside from not cutting your marketing and advertising budgets (see the ADWire post from March 17), there were several other worth-the-read tips, including these two pieces:

• How five Chicago-area entrepreneurs are using the threat of a recession to their advantage. (Check out the second item from Chip Miceli, owner of Des Plaines Office Equipment - he mentions the Rockford market in particular.)

• Action steps for surviving from an accountant…and what NOT to do in troubled times.

Entry Filed under: Recession, Tips & Tricks, Traditional advertising