How To Select an SEO Company

April 23rd, 2008 at 09:42am Doug Burton

Whether you have an existing site or about ready to go “live”, a universal marketing concern is “How do I drive traffic to my site”. Because you don’t have time to earn a second degree black belt in the art of Google, it may be time to look outside of your organization for help. So, where do you start searching for a company that provides search engine optimization (SEO) services if you are not familiar with the SEO space?

Here are a few tips by Aaron Wall that I have found helpful. Aaron offers some good insight into what to look for when selecting an SEO company. But when it comes down to choosing “the one”, don’t forget those old school business practices. Define the role of the consultant, interview the candidates, check references and evaluate all contracts. By choosing your SEO consultant carefully you will usually get the kind of end result you are looking for.

Entry Filed under: Non-traditional advertising