How do Americans react to the political parties’ messages without labels on them?

May 30th, 2008 at 12:16pm Pat Cunningham

 

A Democratic pollster and a Republican pollster recently combined forces to conduct a fascinating study of what voters think of the two parties’ respective messages when the party labels aren’t attached to them.

Republican pollster Glen Borger wrote this about the study results:

“The news in the survey is NOT the terrible political environment – you already are aware of that, and if you are not, please retire. The news is NOT that John McCain has a slight deficit when matched against Barack Obama, despite stronger support for McCain from Republicans than Obama gets from Democrats (see my April memo for why that is a challenge for ALL Republican campaigns). NOR is the news that voters are angry about gas prices and think the Democrats are better able to handle the economy.

“Instead, the news is the four match-ups between the Republican message and the Democrats’ message on the key issues of the economy, Iraq, trade, and taxes. The Democratic message consistently won out over the GOP message by eleven to 25 points.”

There’s more on this matter at THIS REPUBLICAN WEB SITE.

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