February 25th, 2008
on thursday, eleanora smith, our head librarian at the register star, received a note from ken and barb hall of edwards apple orchard. they had asked permission to share rrs coverage of the january tornado during the north american farm direct marketers conference; there were 400 to 500 marketers in their session for the trade association. they shared photos and videos (like here and here), which drew a standing ovation and “some tears.”
February 25th, 2008


i ran out of time friday to mention this, but the release of the march/april issue marked rockford woman magazine’s first birthday. design director margo morgan took these quick shots of our awesome cake from costa confections in belvidere. it was yellow on top, chocolate on the bottom. yum!
From: Pollock, Jennie
Sent: Friday, February 22, 2008 11:06 AM
To: Rockford-All
Subject: happy birthday, rockford woman
it’s hard to believe: one year ago, few had ever heard of rockford woman when we launched our magazine by, for and about women of the rock river valley.
back then, we were thrilled to have 48 pages.
today, our march/april issue is 72 pages, and we only expect to grow more.
thanks to hard work across the building, rockford woman has been a smashing success, connecting with both readers and advertisers. I get phone calls, comments and emails pretty much every day.
consider this:
we have more than 200 subscribers.
we’ve featured the faces of more than 400 women.
we are available at more than 100 select locations.
we had 3,500 votes for rockford woman of the year and 2,200 entries for our christmas gift giveaway.
be proud!