Bricks & Clicks
The Rockford Register Star is more than a newspaper: the ink on print or the “bricks” in the News Tower. We’re a multimedia news and information company: the “clicks” on our Web site and the TV clips on WREX-13. This blog explains our fast-changing media environment and interacts with our readers to show how and why we do what we do.

Archive for February 27th, 2008

way to go, readers!

Add comment February 27th, 2008

on tuesday, we posted a story that the rock river valley blood center desperately needed donations.

jen bowman at the center told me today that she had a woman come in 20 minutes later because she saw it on rrstar.com. glad we can help you, our readers, help others!

working for a different medium

3 comments February 27th, 2008

check out this interview with david folkenflik, a former newspaper reporter who made the leap to npr as a media correspondent.

it was a good reminder that the basics of journalism are the same, but the nuances of reporting for the web, radio and newspapers are so different.

like he mentions the quest for clean sound. as we’ve learned about video, we’ve struggled with the same thing, especially when it comes to the wind.


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