Bricks & Clicks
The Rockford Register Star is more than a newspaper: the ink on print or the “bricks” in the News Tower. We’re a multimedia news and information company: the “clicks” on our Web site and the TV clips on WREX-13. This blog explains our fast-changing media environment and interacts with our readers to show how and why we do what we do.

Posts filed under 'Blog approach'

New way to report breaking news

Add comment December 10th, 2007

Tried a different approach when reporting today about the threat at Northern Illinois University which closed the campus. Instead of “writing through” the main story every time we had new information, we instead added information to the top of the original story, changed the headline and updated the time stamp. That way, readers could get every tidbit we posted in reverse chronological order if they wanted. You can see how we did it here. Or click on the thumbnail below to see how the story was played on the rrstar.com front page.

NIU coverage


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